Expedia unveils its 2027 destinations of the year – and only two are in Europe
South Lake Tahoe in California has just been named Expedia’s 2027 Destination of the Year, with searches up 195% compared to 2025. North America’s largest alpine lake offers skiing in the winter and kayaking or paddleboarding come summer, making it a perfect year-round destination. The 10 destinations chosen by the group in its Unpack ’27 trends report span North America, South America, Asia and Australasia – with only two in Europe. Hyogo in Japan claimed second place, with searches up 95%.























